{"id":321,"date":"2015-11-29T03:07:46","date_gmt":"2015-11-29T08:07:46","guid":{"rendered":"https:\/\/digital.hbs.edu\/platform-rctom\/submission\/indigo-airlines-on-time-every-time\/"},"modified":"2015-12-01T19:54:43","modified_gmt":"2015-12-02T00:54:43","slug":"indigo-airlines-on-time-every-time","status":"publish","type":"hck-submission","link":"https:\/\/d3.harvard.edu\/platform-rctom\/submission\/indigo-airlines-on-time-every-time\/","title":{"rendered":"IndiGo Airlines: On Time, Every Time"},"content":{"rendered":"<p><span style=\"text-decoration: underline\"><strong>THE COMPANY<\/strong><\/span><\/p>\n<p>India is a hard place for airlines to make money given high costs, price sensitive customers and vicious fare wars. Kingfisher Airlines which was India\u2019s second largest airline shut shop\u00a0in 2012 owing $2.5B to stakeholders. SpiceJet temporarily suspended flights last December after it run out of cash. Jet Airways, the oldest and supposedly leading private player, has not been profitable since 2007.<\/p>\n<p>With rivals in the headlines for all the wrong reasons, IndiGo Airlines has proved a bastion of efficiency and growth. Founded less than a decade ago, IndiGo is the not just\u00a0the only profitable airline in India, it has been profitable since 2009! India\u2019s biggest airline by market share, IndiGo Airlines currently carries one in three of India\u2019s passengers.<\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/aircraft.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-313\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/aircraft-300x168.jpeg\" alt=\"aircraft\" width=\"332\" height=\"186\" \/><\/a><\/p>\n<p><span style=\"text-decoration: underline\"><strong>BUSINESS MODEL<\/strong><\/span><\/p>\n<p>The no-frills carrier has a clear positioning \u2013 it promises to offer customers:<\/p>\n<ol>\n<li><strong>\u201cFares that are always low\u201d:\u00a0<\/strong>\n<ul>\n<li>Budget airline positioning with consistent, low pricing but\u00a0no heavy discounts.<\/li>\n<li>No business or first class offering.<\/li>\n<li>No lounges, food or extravagant frills in customer service.<\/li>\n<\/ul>\n<\/li>\n<li><strong>\u201cFlights that are on time&#8221;<\/strong>\n<ul>\n<li>The primary differentiator and branding pitch is &#8220;on time, every time&#8221;, while competitors solely advertise low fares. This makes even business travelers loyal to the brand, in spite of no\u00a0&#8216;First\u00a0Class&#8217;.<\/li>\n<li>As per data released by Flightstats.com, IndiGo is clearly delivering on this promise to customers:<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<p><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/average-delay-in-arrival-delay-in-arrival_chartbuilder.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-315\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/average-delay-in-arrival-delay-in-arrival_chartbuilder-300x169.png\" alt=\"average-delay-in-arrival-delay-in-arrival_chartbuilder\" width=\"300\" height=\"169\" srcset=\"https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/average-delay-in-arrival-delay-in-arrival_chartbuilder-300x169.png 300w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/average-delay-in-arrival-delay-in-arrival_chartbuilder-600x338.png 600w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/average-delay-in-arrival-delay-in-arrival_chartbuilder.png 640w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\u00a0 \u00a0 \u00a0 \u00a0\u00a0<a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/flights-arriving-on-time-on-time_chartbuilder.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-317\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/flights-arriving-on-time-on-time_chartbuilder-300x169.png\" alt=\"flights-arriving-on-time-on-time_chartbuilder\" width=\"300\" height=\"169\" srcset=\"https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/flights-arriving-on-time-on-time_chartbuilder-300x169.png 300w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/flights-arriving-on-time-on-time_chartbuilder-600x338.png 600w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/flights-arriving-on-time-on-time_chartbuilder.png 640w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\u00a0 \u00a0 \u00a0\u00a0<a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/flights-cancelled-or-diverted-flights-cancelled-or-diverted_chartbuilder.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-318\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/flights-cancelled-or-diverted-flights-cancelled-or-diverted_chartbuilder-300x169.png\" alt=\"flights-cancelled-or-diverted-flights-cancelled-or-diverted_chartbuilder\" width=\"300\" height=\"169\" srcset=\"https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/flights-cancelled-or-diverted-flights-cancelled-or-diverted_chartbuilder-300x169.png 300w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/flights-cancelled-or-diverted-flights-cancelled-or-diverted_chartbuilder-600x338.png 600w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/flights-cancelled-or-diverted-flights-cancelled-or-diverted_chartbuilder.png 640w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>3. \u00a0 \u00a0<strong>\u201cA courteous, hassle free travel experience&#8221;<\/strong><\/p>\n<ul>\n<li>High level of in-flight and ground service is a key differentiator from other budget airlines.<\/li>\n<li>Youthful urban cues in branding and advertising with a \u2018cool quotient and crossover appeal&#8217;.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/HomePageBanner1.png\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-323 aligncenter\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/HomePageBanner1-300x95.png\" alt=\"HomePageBanner1\" width=\"325\" height=\"103\" srcset=\"https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/HomePageBanner1-300x95.png 300w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/HomePageBanner1-1024x324.png 1024w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/HomePageBanner1-600x190.png 600w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/HomePageBanner1.png 1600w\" sizes=\"auto, (max-width: 325px) 100vw, 325px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline\"><strong>AN ALIGNED OPERATING MODEL<\/strong><\/span><\/p>\n<p>The budget airline business model is hardly unique &#8211; the brilliance of Indigo lies instead in its execution. The\u00a0company&#8217;s operating model\u00a0directly supports and enables the\u00a0three\u00a0elements of the business model, ie Low Fares, Flights on Time and Hassle free experience for the customer.<\/p>\n<p>It is only on the foundation of the 7 key elements of the Operating Model (as below), that the company seems to have pulled off the elusive &#8216;Budget\u00a0with Quality&#8217; value proposition:<\/p>\n<hr \/>\n<table style=\"height: 1312px\" width=\"1020\">\n<tbody>\n<tr>\n<td width=\"328\">\n<p style=\"text-align: left\"><strong>OPERATING MODEL ELEMENTS<\/strong><\/p>\n<p style=\"text-align: center\">\n<\/td>\n<td width=\"139\">\n<p style=\"text-align: left\"><strong>\u00a0 \u00a0 \u00a0 \u00a0<\/strong><strong>BUSINESS MODEL ELEMENTS<\/strong><\/p>\n<p style=\"text-align: center\">\n<\/td>\n<\/tr>\n<tr>\n<td width=\"328\"><strong>1.Standardised airplane configuration:<\/strong><\/p>\n<ul>\n<li>They only use Airbus A320 aircrafts, buying in orders of 100 &#8211; 200, forming some of Airbus&#8217;s largest single deals.\u00a0Bulk orders ensure\u00a0favorable terms.<\/li>\n<li>Pilots, flight crew, mechanics need to be certified for only one aircraft.<\/li>\n<\/ul>\n<\/td>\n<td width=\"139\">&nbsp;<\/p>\n<p><strong><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-304\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\" alt=\"arrowpic\" width=\"31\" height=\"17\" \/><\/a>\u00a0 Low fares<\/strong>\u00a0through lowered costs.<\/p>\n<p><strong><strong><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-304\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\" alt=\"arrowpic\" width=\"31\" height=\"17\" \/><\/a>\u00a0\u00a0<\/strong>Flights on time<\/strong>\u00a0with more \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0optimized maintenance\/flight crew.<\/td>\n<\/tr>\n<tr>\n<td width=\"328\"><strong>2. Lease planes instead of purchase:<\/strong><\/p>\n<p>After delivery, IndiGo immediately sells the plane to an aircraft lessor, and then leases the plane back.\u00a0This allows for it to have one of the youngest fleets in the world (average 3.26 years).<\/p>\n<ul>\n<li>Keeps cash flow high and debt low.<\/li>\n<li>Younger fleets are more fuel efficient, need less maintenance.<\/li>\n<li>Lesser breakdowns\/snags with younger aircrafts. Customers love newer, cleaner aircrafts.<\/li>\n<\/ul>\n<\/td>\n<td width=\"139\">&nbsp;<\/p>\n<p><strong><strong><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-304\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\" alt=\"arrowpic\" width=\"31\" height=\"17\" \/>\u00a0\u00a0<\/strong><\/strong>Low fares<\/strong>\u00a0through better \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0economics and reduced fuel costs.<strong>\u00a0\u00a0<\/strong><\/p>\n<p><strong><strong><strong><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-304\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\" alt=\"arrowpic\" width=\"31\" height=\"17\" \/><\/a>\u00a0<\/strong><\/strong>A hassle free experience<\/strong>\u00a0with \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 lesser breakdown\/delays.<\/td>\n<\/tr>\n<tr>\n<td width=\"328\"><strong>3. No\u00a0non-core offerings:<\/strong><\/p>\n<ul>\n<li>No loyalty programs with\u00a0high operating costs.<\/li>\n<li>No hot meals on board.<\/li>\n<li>No in-flight magazines for initial years.<\/li>\n<\/ul>\n<\/td>\n<td width=\"139\">&nbsp;<\/p>\n<p><strong><strong><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-304\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\" alt=\"arrowpic\" width=\"31\" height=\"17\" \/>\u00a0\u00a0<\/strong><\/strong>Low fares<\/strong>\u00a0with low operating costs<\/p>\n<p><strong><strong><strong><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-304\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\" alt=\"arrowpic\" width=\"31\" height=\"17\" \/><\/a>\u00a0\u00a0<\/strong><\/strong>Flights on time<\/strong>\u00a0with lower Turn \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Around Time.<\/td>\n<\/tr>\n<tr>\n<td width=\"328\"><strong>4. Fly more but on fewer destinations:<br \/>\n<\/strong><\/p>\n<ul>\n<li>It operates a lesser number of destinations but with a higher frequency &#8211;\u00a02.2 planes\/destination for IndiGo compared to 1.2 for Spice Jet.<\/li>\n<li>Highest plane operating time of 11.4 hours per day.<\/li>\n<\/ul>\n<\/td>\n<td width=\"139\">&nbsp;<\/p>\n<p><strong><strong><strong><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-304\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\" alt=\"arrowpic\" width=\"31\" height=\"17\" \/><\/a>\u00a0<\/strong><\/strong>Low fares<\/strong>\u00a0with lower fixed cost and \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 lower airport charges.<\/p>\n<p><strong><strong><strong><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-304\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\" alt=\"arrowpic\" width=\"31\" height=\"17\" \/><\/a>\u00a0<\/strong><\/strong>Flights on time<\/strong>\u00a0with more \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0controlled Turn Around Time.<\/td>\n<\/tr>\n<tr>\n<td width=\"328\"><strong>5. Use of technology for increased control and efficiency:<\/strong><\/p>\n<ul>\n<li>Planes equipped with the ACARS (only airline in India), that enables exact and real time monitoring by the\u00a0IndiGo Operations Control Centre.<\/li>\n<li>First airline to use qbuster scanners for passengers traveling without check-in luggage.<\/li>\n<\/ul>\n<\/td>\n<td width=\"139\">&nbsp;<\/p>\n<p><strong><strong><strong><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-304\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\" alt=\"arrowpic\" width=\"31\" height=\"17\" \/><\/a>\u00a0<\/strong><\/strong>Flights on time<\/strong>\u00a0with a highly \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0controlled, real-time monitoring.<\/p>\n<p><strong><strong><strong><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-304\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\" alt=\"arrowpic\" width=\"31\" height=\"17\" \/><\/a>\u00a0<\/strong><\/strong>A courteous, hassle free \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 travel<\/strong>\u00a0<strong>experience.<\/strong><\/td>\n<\/tr>\n<tr>\n<td width=\"328\"><strong>6. Focus on training and standardized process<\/strong><\/p>\n<p>The specialised iFly Learning and Development Centre\u00a0is where staff is trained, and processes are standardized and continuously improved &#8211; known to be the best in India.<\/td>\n<td width=\"139\">&nbsp;<\/p>\n<p><strong><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-304\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\" alt=\"arrowpic\" width=\"31\" height=\"17\" \/><\/a>\u00a0Flights on time<\/strong>\u00a0with low Turn \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Around Times \u00a0(30- 35 minutes).<\/td>\n<\/tr>\n<tr>\n<td width=\"328\"><strong>7. Focus on secondary product\u00a0offerings<img loading=\"lazy\" decoding=\"async\" class=\"wp-image-310 alignright\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/861-300x214.jpg\" alt=\"86\" width=\"159\" height=\"114\" srcset=\"https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/861-300x214.jpg 300w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/861-600x429.jpg 600w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2015\/11\/861.jpg 700w\" sizes=\"auto, (max-width: 159px) 100vw, 159px\" \/><\/strong><\/p>\n<p>The team employs resources into\u00a0the quirky cold food offerings (e.g., crowdsourced idea for a traditional bun dish), the step-free handicap accessible boarding ramps, creatively designed air sickness bags, reusable cookie tins etc.<\/td>\n<td width=\"139\"><strong><strong><strong><a href=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-304\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/arrowpic.png\" alt=\"arrowpic\" width=\"31\" height=\"17\" \/><\/a>\u00a0<\/strong><\/strong>A courteous experience<\/strong>\u00a0with \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0focus on ergonomics.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<hr \/>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline\"><strong>FLYING HIGHER<\/strong><\/span><\/p>\n<p>IndiGo\u00a0airlines\u00a0posted a profit of $ 100M over revenue of $720M in the first fiscal quarter of this year. The company&#8217;s maiden\u00a0IPO of ~$ 500M in October was six times oversubscribed\u00a0and\u00a0was India&#8217;s biggest IPO since 2012. Already on its way to prove Warren Buffet wrong about investing in airlines?<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-311 aligncenter\" src=\"https:\/\/i4tsk12in2b2y7uts14c528g-wpengine.netdna-ssl.com\/wp-content\/uploads\/sites\/4\/2015\/11\/indigo-main-300x150.jpg\" alt=\"indigo-main\" width=\"372\" height=\"186\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Sources<\/strong><\/p>\n<ul>\n<li><a href=\"http:\/\/money.cnn.com\/2015\/10\/27\/investing\/indigo-india-airline-ipo\/\">http:\/\/money.cnn.com\/2015\/10\/27\/investing\/indigo-india-airline-ipo\/<\/a><\/li>\n<li><a href=\"http:\/\/finance.yahoo.com\/news\/indigo-file-prospectus-400-million-listing-tuesday-sources-061846902--finance.html\">http:\/\/finance.yahoo.com\/news\/indigo-file-prospectus-400-million-listing-tuesday-sources-061846902&#8211;finance.html<\/a><\/li>\n<li><a href=\"http:\/\/www.ft.com\/cms\/s\/0\/4c6b9aba-605b-11e5-97e9-7f0bf5e7177b.html#axzz3sp5eNZob\">http:\/\/www.ft.com\/cms\/s\/0\/4c6b9aba-605b-11e5-97e9-7f0bf5e7177b.html#axzz3sp5eNZob<\/a><\/li>\n<li><a href=\"http:\/\/qz.com\/247458\/statistically-this-is-indias-finest-airline\/\">http:\/\/qz.com\/247458\/statistically-this-is-indias-finest-airline\/<\/a><\/li>\n<li>Asian Brand Strategy (book), by Martin Roll<\/li>\n<li>http:\/\/travel.cnn.com\/mumbai\/life\/brand-story-behind-indigo-044435<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Less than a decade old, how does an airline grow to become the country&#039;s largest and only profitable air carrier?<\/p>\n","protected":false},"author":783,"featured_media":330,"comment_status":"open","ping_status":"closed","template":"","categories":[9,80,81,11,82,7],"class_list":["post-321","hck-submission","type-hck-submission","status-publish","has-post-thumbnail","hentry","category-airlines","category-control","category-india","category-low-cost","category-profitable","category-winner"],"connected_submission_link":"https:\/\/d3.harvard.edu\/platform-rctom\/assignment\/the-tom-challenge-tom-winners-and-losers-assignment\/","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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