  {"id":16908,"date":"2016-11-18T13:50:32","date_gmt":"2016-11-18T18:50:32","guid":{"rendered":"https:\/\/digital.hbs.edu\/platform-rctom\/submission\/wellntel-smart-water-for-the-masses\/"},"modified":"2016-11-18T13:50:32","modified_gmt":"2016-11-18T18:50:32","slug":"wellntel-smart-water-for-the-masses","status":"publish","type":"hck-submission","link":"https:\/\/d3.harvard.edu\/platform-rctom\/submission\/wellntel-smart-water-for-the-masses\/","title":{"rendered":"Wellntel: Smart water for the masses"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Water is essential to life, so it\u2019s no surprise that the world\u2019s race towards digitization includes some important developments around good old H2O<\/span><span style=\"font-weight: 400\">. \u00a0Wellntel is one such company applying technology to water; by combining smart sensors and weather information, Wellntel aims to make groundwater safe, reliable, cost-effective, and abundant. \u00a0To do so effectively, Wellntel needs to build meaningful partnerships with small farmers and well drillers. <\/span><\/p>\n<p><span style=\"font-weight: 400\">Over 44 million people obtain the majority of their potable water from a private well, including 97 percent of rural populations. \u00a0Many of these wells are drilled by a regional water well driller for a landowner, such as a homeowner or small farmer. \u00a0Drilling wells is capital intensive, requiring a drilling rig; trailers with materials such as PVC pipe, bentonite clay, and silica sand; and tanks of water. \u00a0\u00a0The well driller generally charges a mileage-based fee to move and setup equipment, plus a fee for each foot of the finished well. \u00a0For this reason, customers desire to have the most shallow well possible, and basic water wells can cost\u00a0tens of thousands of dollars. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Groundwater wells tap into aquifers, underground porous formations of water that vary widely in depth, size, and water quality. \u00a0Aquifers can be dozens of feet below the land surface, or hundreds. \u00a0These aquifers change over time, depending on precipitation and the geologic makeup surrounding the aquifer. \u00a0If a groundwater well removes water from the aquifer faster than it is replenished by rainfall, the water level falls below the well\u2019s pump. \u00a0Operating under dry conditions causes the pump to break, contributing to the estimated $1.2 billion spent annually by well owners on unexpected well repair costs. <a href=\"http:\/\/www.xconomy.com\/wisconsin\/2014\/06\/26\/wellntel-aims-to-sprout-groundwater-info-market-with-sonar-device\/\" target=\"_blank\">[1]<\/a> \u00a0If the breakage is due to a severely depleted aquifer, it may be necessary to drill an entirely new well.\u00a0<a href=\"http:\/\/md.water.usgs.gov\/faq\/groundwater.html#05\" target=\"_blank\">[2]<\/a><\/span><\/p>\n<p><span style=\"font-weight: 400\">To prevent over-pumping a well, landowners monitor water levels; three traditional methods are used:<\/span><\/p>\n<ul>\n<li><strong>Manual<\/strong>\u00a0&#8211; an operator physically measures the water level by lowering a measuring tape into the well. \u00a0Cons: labor-intensive and infrequent.<\/li>\n<li><strong>Measurement<\/strong> &#8211; a device known as a pressure transducer is permanently installed inside the well, in contact with the water to measure fluctuations of the water level. \u00a0Cons: labor-intensive; expensive; short life span due to contact with the water.<\/li>\n<li><strong>Sonar<\/strong> &#8211; an echolocation device issues sound waves into the well, and calculates the\u00a0water level based on the time required for the sound to echo back to the receiver. \u00a0Cons: unable to differentiate between sound reverberations from the water versus other well components; calculations are affected\u00a0by\u00a0groundwater temperature. <a href=\"http:\/\/www.wellntel.com\/about-us\/background\/how-wellntel-works.html\">[3]<\/a><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">\u00a0<\/span><\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2016\/11\/nj-well-drilling-diagram-3.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-16924\" src=\"https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2016\/11\/nj-well-drilling-diagram-3-281x300.png\" alt=\"nj-well-drilling-diagram\" width=\"281\" height=\"300\" srcset=\"https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2016\/11\/nj-well-drilling-diagram-3-281x300.png 281w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2016\/11\/nj-well-drilling-diagram-3-563x600.png 563w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2016\/11\/nj-well-drilling-diagram-3.png 709w\" sizes=\"auto, (max-width: 281px) 100vw, 281px\" \/><\/a><\/p>\n<p style=\"text-align: left\">Wellntel improves groundwater well management by providing landowners accurate, timely\u00a0analysis of water levels, well conditions, and weather. \u00a0Wellntel operates via a sensor attached to the top of a well. \u00a0The sensor sends a digital signal into the well, and then transmits the results via radio waves to a remote unit called a <em>gateway. \u00a0<\/em>The gateway uses an Ethernet-connection to upload the data to the cloud, where it is aggregated with external data such as temperature, rainfall, and past measurements. \u00a0The resulting analysis provides insight into the performance and expected longevity of the well, the health of the underlying aquifer, and potential problems with the pump or other parts of the well infrastructure that may require repairs or replacement. \u00a0Using this information, well owners can proactively avoid over-pumping the well and other problems. \u00a0Compared to traditional measurement technologies, Wellntel therefore provides the following benefits:<\/p>\n<ul>\n<li style=\"text-align: left\">At an average cost of $500, Wellntel is cheaper.<\/li>\n<li style=\"text-align: left\">Wellntel can be installed\u00a0without specialized tools or knowledge.<\/li>\n<li style=\"text-align: left\">Wellntel fits on top of the well, eliminating water damage risks.<\/li>\n<li style=\"text-align: left\">Information is not stored in the Wellntel sensor.<\/li>\n<li style=\"text-align: left\">Data produced by Wellntel&#8217;s patented digital signal is more accurate and detailed.<\/li>\n<li style=\"text-align: left\">Real-time analysis is available on any web-based platform. <a href=\"http:\/\/www.wellntel.com\/about-us\/background\/how-wellntel-works.html\" target=\"_blank\">[4]<\/a><\/li>\n<\/ul>\n<p><a href=\"https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2016\/11\/Ground-to-surface-water-kit.png\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-17005 aligncenter\" src=\"https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2016\/11\/Ground-to-surface-water-kit-300x234.png\" alt=\"ground-to-surface-water-kit\" width=\"429\" height=\"335\" srcset=\"https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2016\/11\/Ground-to-surface-water-kit-300x234.png 300w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2016\/11\/Ground-to-surface-water-kit-768x599.png 768w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2016\/11\/Ground-to-surface-water-kit-600x468.png 600w, https:\/\/d3.harvard.edu\/platform-rctom\/wp-content\/uploads\/sites\/4\/2016\/11\/Ground-to-surface-water-kit.png 876w\" sizes=\"auto, (max-width: 429px) 100vw, 429px\" \/><\/a><\/p>\n<p style=\"text-align: left\"><img decoding=\"async\" class=\"aligncenter\" src=\"http:\/\/www.wellntel.com\/blog\/wp-content\/uploads\/2016\/09\/IMG_5492-288x512.png\" alt=\"Wellntel Mobile Web Hydrograph\" \/><\/p>\n<p style=\"text-align: left\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"http:\/\/www.wellntel.com\/blog\/wp-content\/uploads\/sites\/4\/2015\/12\/Wellntel-Sample-Contours.png\" width=\"717\" height=\"369\" \/><\/p>\n<p>As a first mover, Wellntel has the opportunity to disrupt the entire water monitoring and conservation industry for homeowners and small farmers. \u00a0To do so effectively, Wellntel needs to build meaningful relationships with its target consumers and water well drillers. \u00a0Although Wellntel is much cheaper and easier than traditional water measurement techniques, small farmers may be unfamiliar with digital sonar technology and cloud-based technology. \u00a0It is crucial that Wellntel demonstrate the accuracy and reliability of its product relative to traditional methods, and prove its value in minimizing repairs and net aquifer depletion. \u00a0Without trust in the value proposition, well drillers may be reluctant to recommend installation of a Wellntel system on top of an already costly well drilling bill. \u00a0With proper execution, Wellntel can bring transparency into the water well industry, even the parts of it that exist hundreds of feet below ground.<\/p>\n<p>Word Count: 764<\/p>\n<p>[1] Engel, Jeff. &#8220;Wellntel Aims to Sprout Groundwater Info Market with Sonar Device.&#8221; Xconomy.com. 26 June 2014 &lt;http:\/\/www.xconomy.com\/wisconsin\/2014\/06\/26\/wellntel-aims-to-sprout-groundwater-info-market-with-sonar-device\/&gt; Accessed November 2016.<\/p>\n<p><span style=\"font-weight: 400\">[2] \u201cFrequently Asked Questions &#8211; The Hydrology of Groundwater.\u201d USGS &lt;<\/span><span style=\"font-weight: 400\"><a href=\"http:\/\/md.water.usgs.gov\/faq\/groundwater.html\">http:\/\/md.water.usgs.gov\/faq\/groundwater.html<\/a>&gt;<\/span><span style=\"font-weight: 400\">\u00a0Accessed November 2016.<\/span><\/p>\n<p>[3] &#8220;How does Wellntel work?&#8221; Wellntel &lt;http:\/\/www.wellntel.com\/about-us\/background\/how-wellntel-works.html&gt; Accessed November 2016.<\/p>\n<p>[4] Id.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By leveraging digital sonar and cloud-based technologies, Wellntel is bringing transparency to the uncertain world of water wells.<\/p>\n","protected":false},"author":1874,"featured_media":17302,"comment_status":"open","ping_status":"closed","template":"","categories":[50,2122,2270,2350,1788,2477,1637],"class_list":["post-16908","hck-submission","type-hck-submission","status-publish","has-post-thumbnail","hentry","category-cloud-computing","category-data-analytics","category-digital-disruption","category-digital-sensors","category-freshwater","category-groundwater","category-water-management"],"connected_submission_link":"https:\/\/d3.harvard.edu\/platform-rctom\/assignment\/digitization-challenge-2016\/","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wellntel: Smart water for the masses - Technology and Operations Management<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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