Caviar 鈥 Food delivery鈥檚 race to your doorstep

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Caviar entered the competitive food delivery space in 2012 positioning itself as the 鈥渇ancy food鈥 delivery startup. At that time, the market was dominated by two large players, Seamless and Grubhub, with many new players looking to enter. Caviar鈥檚 platform architecture allowed it to succeed in difficult circumstances; however, as competition has increased, how should Caviar respond?